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Dragon Football

Legal

Terms of Use

Last updated: 9 June 2026. Version 1.0.

1. Who we are

Dragon Football (dragonfootball.co.uk) is operated by Dragon Sports Media Limited (company number 15866644), registered in England and Wales, with its registered office at 2 Alexandra Gate, Fford Pengam, Cardiff, CF24 2SA, United Kingdom ("Dragon Football", "we", "us", "our").

Dragon Sports Media Limited is part of the Lovells Group. DragonBet (dragonbet.co.uk) is a separate Lovells Group business, licensed by the UK Gambling Commission (licence 64908). Dragon Sports Media Limited is not a licensed gambling operator and does not offer gambling services.

By using dragonfootball.co.uk you agree to these Terms of Use. If you do not agree, please do not use the site.

2. The service

Dragon Football is an English football news, data and analysis website covering the Premier League, the EFL, the National League and the women's game. It provides editorial content including news articles, match previews, match reports, statistics and opinion pieces.

Dragon Football is free to access. You are not required to register an account or click any DragonBet link to read editorial content on the site.

3. Editorial content

Editorial decisions on Dragon Football are taken by the Dragon Football editorial team, which is part of Dragon Sports Media Limited. News selection, article content, match previews and opinion pieces are produced by the editorial team and are not commissioned or paid for by DragonBet or any third-party gambling operator.

Commercial components on the site, including DragonBet links, the "Bet Now" button and any promotional placements, are separate from editorial content and are clearly delineated on the page. Where a link or widget is commercial in nature, it is labelled or carries a disclosure.

Editorial content on Dragon Football is provided for information and entertainment only. It should not be relied upon for betting, financial, legal or other professional decisions. We do not accept liability for any losses arising from reliance on our editorial content.

4. Gambling content and DragonBet

Pages on Dragon Football contain links to DragonBet, including a "Bet Now" call to action. These are clearly labelled. Our commercial relationship with DragonBet is explained in our Affiliate Disclosure.

Dragon Football and DragonBet are part of the same corporate group (the Lovells Group). Dragon Football may receive a commission or internal group settlement from DragonBet for traffic and sign-ups originating from Dragon Football.

Gambling is only available to those aged 18 and over. Underage gambling is a criminal offence. If you are under 18, please use our under-18 mode, which removes all DragonBet content. See Section 6 for more detail.

If you are affected by problem gambling, the following free services are available:

  • National Gambling Helpline: 0808 8020 133 (free, 24/7, run by GamCare)
  • GamCare, free counselling and live chat at gamcare.org.uk
  • GamStop, free self-exclusion service for UK gambling (gamstop.co.uk)

5. Intellectual property

© 2026 Dragon Sports Media Limited. All rights reserved.

All editorial content on dragonfootball.co.uk, including articles, images, graphics, statistics, video and other materials produced by us, is owned by or licensed to Dragon Sports Media Limited and is protected by copyright and other intellectual property laws.

You may read and share our content for personal, non-commercial purposes, provided you attribute dragonfootball.co.uk as the source and do not modify the content. You may not reproduce, republish, scrape, sell or commercially exploit our content without our prior written consent.

Third-party content on the site, including club badges, competition logos, player images and statistics data, is owned by the respective rights holders and is used under licence or fair dealing provisions. No rights in third-party content are granted to you.

6. Under-18 mode

Dragon Football operates an under-18 mode for younger visitors. On first visit to the site, users are shown an age prompt. If you indicate that you are under 18, all DragonBet links, the "Bet Now" button and betting context are hidden for the duration of your session.

The under-18 preference is stored in your browser's sessionStorage only. It is not stored on our servers and is not linked to any personal data we hold about you.

For more information on how we handle data for under-18 users, see our Privacy Policy.

7. Acceptable use

When using dragonfootball.co.uk, you agree not to:

  • Use the site for any unlawful purpose or in any way that breaches applicable local, national or international laws or regulations
  • Attempt to gain unauthorised access to any part of the site or its underlying systems
  • Transmit any unsolicited or unauthorised advertising or promotional material
  • Knowingly transmit any malicious code, viruses or harmful data
  • Scrape, harvest or systematically extract data from the site without our prior written consent
  • Reproduce, republish or commercially exploit our content without our prior written consent
  • Impersonate Dragon Football, Dragon Sports Media Limited or any other person or entity

We reserve the right to restrict or terminate access to the site for any user we reasonably believe is in breach of these terms.

8. Third-party links

Dragon Football contains links to third-party websites, including DragonBet. When you click a link to another website, you leave dragonfootball.co.uk and another entity's terms and privacy policy will apply. We are not responsible for the content, accuracy or privacy practices of third-party sites.

Links to third-party sites are provided for convenience and do not constitute our endorsement of those sites or their content, except where expressly stated.

9. Disclaimer of warranties

dragonfootball.co.uk is provided on an "as is" and "as available" basis. We make no warranties, express or implied, regarding:

  • The accuracy, completeness or timeliness of any content on the site
  • The uninterrupted or error-free availability of the site
  • The fitness of the site or its content for any particular purpose

Nothing in these terms excludes or limits our liability for death or personal injury caused by our negligence, fraud or fraudulent misrepresentation, or any other liability that cannot lawfully be excluded under English law.

10. Limitation of liability

To the fullest extent permitted by law, Dragon Sports Media Limited shall not be liable for any indirect, consequential, incidental, special or punitive losses or damages arising from your use of dragonfootball.co.uk or reliance on any content on the site, including but not limited to:

  • Loss of profits or revenue
  • Loss of data
  • Financial losses arising from betting or wagering decisions
  • Any losses arising from third-party sites accessed via links on our site

Nothing in these terms excludes or limits any liability that cannot be lawfully excluded or limited under English law, including liability for death or personal injury caused by negligence and liability for fraud or fraudulent misrepresentation. Your statutory rights as a consumer are not affected.

11. Data protection and cookies

Our use of your personal data is governed by our Privacy Policy. Our use of cookies is governed by our Cookie Policy. Both are available in the footer of every page on dragonfootball.co.uk.

By using dragonfootball.co.uk you acknowledge that you have read and understood our Privacy Policy.

12. Changes to these terms

We may update these Terms of Use from time to time. Where changes are material, we will publish a notice on the Dragon Football homepage for a period of not less than 14 days before the updated terms take effect.

The "Last updated" date at the top of this page reflects the most recent revision. Continued use of dragonfootball.co.uk following any changes constitutes your acceptance of the updated terms.

13. Governing law and jurisdiction

These Terms of Use and any dispute or claim arising out of or in connection with them (including non-contractual disputes or claims) are governed by and construed in accordance with the law of England and Wales.

The courts of England and Wales shall have exclusive jurisdiction to settle any dispute or claim arising out of or in connection with these terms.

14. Contact us

If you have any questions about these Terms of Use, please contact us:

  • By email: [email protected]
  • By post: Dragon Sports Media Limited, 2 Alexandra Gate, Fford Pengam, Cardiff, CF24 2SA, United Kingdom

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